THE FUNKY APPLIANCE COMPANY AGREES 3-YEAR DEAL WITH EUROPE'S LARGEST SDA DISTRIBUTOR RKW

February 28, 2020 2 min read

THE FUNKY APPLIANCE COMPANY AGREES 3-YEAR DEAL WITH EUROPE'S LARGEST SDA DISTRIBUTOR RKW

The Funky Appliance Company is delighted to report that it has agreed a 3-year distribution deal with Europe’s largest SDA distributor RKW. Founded in 2016 by husband and wife team Joe and Sadie Sillett, The Funky Appliance Company takes household appliances and gives them a funky twist. Their debut product the Funky Iron was a “Good Housekeeping Institute Approved 2019” product.

The new version of the Funky Iron is due to launch in Q2 2020. Two new products, the Funky Kettle and the Funky Toaster will launch later in 2020 and Founder & CEO Joe Sillett is looking forward to this exclusive partnership, “We have been approached by a number of distributors who have offered to launch our product range out into the wider UK and Ireland marketplace. RKW Managing Director Rob Sutton came to see our stand at Ambiente 2020 and was very excited by what he saw. Things developed quickly after that and we are delighted to have agreed an exclusive 3-year deal for RKW to distribute our products in the UK and Ireland. We’re looking forward to launching our products with them this year and are really excited about designing and developing new products which will launch in 2021, which will include a new Funky Microwave.”

Rob Sutton commented, “I told Joe that he and his team have created something fresh and different, that we believe will find a strong niche in the marketplace. He’s arrived in the right place at the right time, when a number of brands are struggling to innovate and offer anything new. I see a really exciting future for the “funky” brand and we are well placed to really help Joe and his team deliver on their plans. We’re looking forward to starting the partnership immediately.”

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